Agri-tech veteran Louise Rix, has joined Trinity AgTech in a farmer-facing role as customer success manager.
Coming from the agri-tech business, this new position will see her support new and existing farm customers to measure and optimise their natural capital assets using Trinity AgTech’s smart natural capital navigator, Sandy.
As a gateway between Trinity’s products and services and the end user, her cross-sector agricultural expertise means improved, tailored support for farmers who are looking to build their business resilience, profitability and sustainability.
Bolstering the team’s expertise with over 10 years working in customer-facing roles working directly with farmers, Ms Rix joins Trinity AgTech to support the company’s arable and horticulture customers.
She says, “coming from a farming family, I have a genuine desire to support British agriculture on its road to net zero and for proactive farmers to be rewarded through the harnessing of data and delivery of tech.
“I’m delighted to join the Trinity team. Trinity provides the most comprehensive navigator, leading the very best of new generation products in the marketplace to manage and monitor farm emissions and sequestration capabilities. I’m looking forward to helping farm enterprises become more resilient by utilising this platform.”