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Consumers annoyed by smaller brassicas

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According to press reports, shoppers across the UK are annoyed by the smaller size of cauliflower and broccoli heads and have been complaining to retailers and taking to social media about the issue.

The reduction in head size and availability has been blamed on the cold weather experienced at the end of November which stopped crop growth just as plants were maturing.

One Asda customer claimed that they had brought a cauliflower which contained just a single floret. “I was laughing to myself. How can they allow it to go on the shelves if it’s that tiny?” Joanne Sutherland from Nottinghamshire told The Sun. Lynda Nicholson from Scotland, was also deceived by what she thought was a standard cauliflower from Morrisons. She said: “It did appear to be a medium-sized cauliflower until I took all the leaves off and it was pretty small, probably about four-five centimetres in circumference.”

Photo Credit: Occado

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