WineGB kicks off its 2026 activity with its biggest stand yet at any wine exhibition with its second appearance at Wine Paris (9-11 February 2026).
The WineGB stand (Hall 4, E317) is significantly larger this year with 16 producers present, giving UK wine increased visibility and presence in this global arena. WineGB experienced high demand from producers keen to exhibit in Europe, and the stand is at full capacity with two wineries on standby. The team has shipped a remarkable 4.2 tonnes of wine (or 105 cases) to Paris for this year’s show.
There has been increased interest from overseas markets in wines from the UK, with export volumes up 35%, accounting for 9% of total sales in 2025. Wine Paris will give participating WineGB members the opportunity to increase this reach further. This will be complemented by our first international rollout of our Create New Traditions – Drink English Wine campaign. The campaign is an inducement to the trade and consumers to taste our wines and to bring them into celebrations and moments with friends. Our wine is inspired by tradition but not bound by it. After 2,000 years of importing wine, we decided to make our own. And it turns out we’re rather good at it.
Alongside its presence in Hall 4 – the home of New World wines, WineGB is hosting a special reception on the Monday evening, located in a private residence in the upmarket Faubourg Saint-Germain with Eiffel Tower views. This off-stand activation supported by Department of Business and Trade will allow producers to engage with buyers, importers and distributors from key markets and deliver an exclusive category insight to VIPs and press, away from the bustle of the show.
WineGB producer line-up at Wine Paris 2026: Balfour, Black Chalk, Bluestone Vineyards, Chapel Down, Domaine Evremond, Exton Park, Gusbourne, Hattingley Valley, Henners, Langham, Leonardslee Family Vineyards, Rathfinny, Ridgeview, Roebuck Estates, Simpsons and Wiston.
Nicola Bates WineGB CEO comments: “We are here to support our members to market their wine and prove their quality to the world and drive sales. Last year’s Wine Paris was hugely successful for our members, and the energy, excitement and interest in our wines was palpable; our participating producers entered into discussions with 18 new markets, with 5 new markets secured at the show. We are confident that we will see more uptake and interest this year as our sector grows. We are thrilled to be back again and to be working in partnership with the Department of Business and Trade to elevate our producers at the VIP reception which will hopefully deliver great things.”
