Mexican-Dutch Plant propagation specialist Plantanova has announced that horticulture industry veteran Sjaak Bakker has joined the company as a Advisor with a special focus on bringing the best in Dutch technology and innovations to the Mexican market.
A world-class player within horticulture with some 30 years’ experience at the top level of the industry, Bakker will work with Plantanova on strengthening the connections between the Netherlands and Mexico with a view to helping Mexican nurseries and growers improve the quality and efficiency of their enterprises.
The appointment will build on Bakker’s considerable knowledge and years of experience in both the Dutch and Mexican horticulture industries, including his work in establishing HortiConnect in 2013 with Plantanova General Manager Pharis Rico.
Bakker said: “I have known Pharis for many years and he has invited me to be part of this project. I will be the connection between Dutch and European technology suppliers and the Mexican requirements for automation, and can also help Mexican companies connect with experts in the Netherlands who have the knowledge they need.”
Rico commented: “Sjaak is proactive, creative and is someone who knows well how to work in collaboration. Throughout his career in horticulture, Sjaak has led the development and construction of technologies and machinery. As someone who understands the technical side of new technologies, Sjaak will be able to be help us translate our needs and choose the best machinery options for our team, so he is a logical choice to join the Board of Advisors.
“Plantanova will also be shortly announcing three other new additions to our Advisory Board and I think we are going to continue to surprise the industry with the calibre of the people we have invited.”
