As of July 1, 2024, Hortifrut has named Mr. Héctor Enrique Luján Valladolid as CEO of Hortifrut’s worldwide operations. Based in North America initially he will start as Director of Naturipe, part of the Hortifrut group.
Current CEO Juan Ignacio Allende commented “It has been a real honour to lead the growth and expansion of Hortifrut during all these years and I know that I leave the management of the company in the best hands. I especially want to thank the Board of Directors and the entire team of the great Hortifrut family”.
Héctor Lujan said “I thank the Board of Directors for their confidence in me to lead this great organisation. It is with enthusiasm that I fully embrace its entrepreneurial spirit and innovation culture, promoting partnership and reaffirming our commitment to people and the environment. Together, we will work tirelessly to achieve our goals and lead the company towards a prosperous and sustainable future.”
