Hortifrut, a global leader in the production and marketing of berries, joins the B Corp movement, a prestigious recognition that certifies its commitment to the highest standards of social and environmental performance. This achievement highlights the company’s ongoing effort to balance economic success with a positive impact on people, the planet, and the community.
“This achievement represents much more than a recognition: it is an opportunity to consolidate and expand our long-term strategy, in which sustainability is not an option, but an essential pillar of our business vision,” said Héctor Luján, CEO of Hortifrut. “This accomplishment is the result of the collaborative work of employees, producers, suppliers, customers, business partners, and strategic allies who share the vision of a more responsible future,” Luján continued.
With this certification, Hortifrut is strengthening its position as a benchmark in sustainability within the agri-food sector, reaffirming its commitment to the environment, the communities where it operates, and the creation of long-term value. This distinction not only strengthens its responsible practices but also incorporates it into a global network of over 9,000 companies committed to driving positive change.
“Obtaining this certification has been the result of a comprehensive effort that has touched all levels of the company and its supply chain, from the implementation of governance policies to the measurement of environmental indicators, the optimisation of resources throughout the operation, and the promotion of labor inclusion programs,” said Pia Walker, Hortifrut’s Sustainability Manager. “This achievement reflects our company’s ongoing commitment to continuous improvement and positions us as a benchmark in corporate responsibility within the sector,” Walker concludes.
