Veg Power, the not-for-profit increasing the UK’s vegetable consumption, announced that Charlotte Stirling-Reed (RNutr), the UK’s leading baby and child nutritionist has joined its alliance. Charlotte will become a #SeasonalVeg ambassador, joining a growing alliance of chefs and nutritionists promoting the benefits of eating seasonal UK vegetables, and will provide advice and guidance to help inform other family-focused campaigns.
As one of the most trusted voices in child nutrition in the UK, Charlotte’s skill set and experience will help shape Veg Power’s strategies and resources to support parents to get even the most resistant children to try vegetables. The #SeasonalVeg campaign aims to boost vegetable variety and volume by encouraging consumers to ‘eat with the seasons.’ This initiative not only improves dietary health but also strengthens British farming, bolsters food security, and supports planetary health.
Charlotte Stirling-Reed said, “I’m honoured to be a part of Veg Power. I absolutely agree with everything they stand for and can’t wait to help more families have better knowledge and hopefully better access to good foods.”
Dan Parker, Chief Executive, Veg Power said, “We are delighted that Charlotte has joined the Veg Power alliance. Her wealth of nutrition experience and expertise together, with a clear passion to improve children’s dietary health will be of great benefit not only to our campaigns in general but to all the parents within the Veg Power community. She’ll be supporting us to break down barriers and make healthy eating simple, accessible, and delicious for all.”