Subscribe to our HortNews newsletter

British Flowers Week to return for 2019


Once again the Flower Market at New Covent Garden and Flowers from the Farm are teaming up to promote the UK’s floricultural sector, with British Flowers Week returning from 10-16 June 2019.

First started in 2013 to help promote the £2.2 billion industry, the campaign has seen UK flower sales increase by two per cent to 12 per cent of the market.

Alastair Owen, Head of Communications and Marketing, at New Covent Garden Market said: “We created British Flowers Week to show support for independent florists and growers and raise awareness of the magnificent calibre of flowers that can be found in Britain and to inspire people to buy more home-grown blooms. Getting involved in the campaign is a way for florists to connect with and support the British flower industry as well as provide a unique selling point to customers. We’re looking forward to continuing what the campaign has already achieved over seven years and reach even more florists than ever before.”

One of the key features will be a range of floral installations created by five of the country’s top florists at the Garden Museum. Ahead of the event, a number of growers are being promoted in the media. These include Ailsa and Jan-Georg Van Rooyen of Sillyflatt Farm near Inverbervie and Toria Britten from Wildly Beautiful Flowers in North Somerset. After British Flowers Week, Flowers from the Farm will keep UK flowers in the spotlight with its ‘Flower Farmers Big Weekend’ in August.

Photo Credit: The Garden Museum