Aldi is running trials in 77 stores in the north of England to investigate the feasibility of selling certain loose fresh produce lines in its stores.
Work includes the installation of scales on checkouts to allow the retailer to sell 13 different products, including Brussels sprouts; carrots; links; mushrooms; parsnips; potatoes, onions and Bramley apples.
The discounter says it has benchmarked pricing to ensure the loose lines are sold at “the lowest everyday prices per kilo in the market” as part of its continued efforts to reduce the plastic packaging used in its supply chain.
Phot caption: Aldi is increasing the fresh produce lines which it will sell loose in some stores
Photo source: Aldi